Enhancing plant-based foods and pet nutrition with animal-free collagen

Consortium Contribution
$1,040,995
Cluster Contribution
$851,723
Canada
Liven Proteins, ALT-PRO Advantage
UK
New Wave Biotech Ltd., Formidable Foods Ltd.
Goal
To enhance plant-based meat analogues and pet nutrition.
Project Summary
Innovation in functional ingredients is crucial for enhancing plant-based proteins to improve consumer experience and health benefits, addressing challenges like mushy texture, off flavours, and the lack of essential macro- and micronutrients. Beyond human food, pet food accounts for over 20 per cent of the environmental impact of global meat consumption. Yet, disrupting this space with plant-based options is difficult, as it requires overcoming similar hurdles in achieving taste, texture, functionality, and wellness benefits comparable to conventional animal products.
Liven and ALT-PRO Advantage are partnering with two U.K. plant-based brand innovators, Formidable Foods Ltd. (through its brand, Juicy Marbles) and New Wave Biotech Ltd. to deliver ingredient solutions to enhance plant-based meat analogues and pet nutrition.
ALT-PRO Advantage will develop and commercialize a new plant-based line of pet food. Liven will supply its animal-free collagen to ALT-PRO Advantage for testing and incorporating into its new dog chew offering.
Juicy Marbles will also test the collagen ingredient from Liven, providing Liven with an understanding of its ingredient’s performance in its whole-cut meat alternative.
Based on this feedback, Liven will create new iterations of their ingredients focusing on molecular aspects and process improvements. New Wave Biotech will assist Liven in these process improvement efforts as well as unit economics improvement using their AI-powered software solution.
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